Licensing is a sustainable business model.
We have 20 years of experience for this business model.
The basic idea of the "licensing" business model is and has always been the integration
of external market participants in the value creation of thecompany's own technologies,
products or intellectual property rights. This network of licensees almost inevitably results
in resource and efficiency gains. Each participating partner passes on its economies of scale
and special know-how to the licensing subject. A form of participation culture with a platform
character emerges from which collective knowledge is generated. To market a theme as a community
is the core idea of licensing.
Growth without stationary limitation
In license management, we offer a full-service consulting spectrum based on
our experience. We identify licenseable projects and develop a comprehensive licensing
strategy. On this basis, we design the license distribution for you, which can extend to
downstream monitoring and collection.
We are measured by implementation.
"Greenwashing" is the stigmatization of a pure confessional strategy without
a substantial transformation performance. This judgment is not precise enough for us.
Only a commitment can lead to a process of understanding and, based on that, a process
of transformation. It is our claim to accompany this process with strategic input and
a transformation based on it.
